Tobacco Point of Purchase

The Problem...

 

Retailers should care about the community in which they serve.

We all know that smoking is the number cause of preventable death in the United States. And the Surgeon General has concluded that tobacco advertising contributes to youth smoking rates.

YOU May Not Have Noticed... But Kids Do!

Kids Are More Sensitive to Tobacco Advertising Than Adults

TOBACCO ADVERTISING Is a Bigger Influence on Youth Smoking than Peer Pressure

Children who report seeing cigarette advertising in stores are 38% more likely to have experimented with smoking.

Three out of four teenagers are reported to shop at convenience stores at least once a week, and are therefore exposed at high rates and with great frequency to tobacco marketing.

Reality Check is asking retailers to adopt an in store policy that prohibits tobacco advertisements of any kind on the outside property of the store or in interior windows facing outwardly. 

Ways to Limit Tobacco Advertising
Reduce the number of tobacco ads in and around your store.
Raise any tobacco ads inside and outside your store above the eye level of children.